For UK SME sales teams

CRM hygiene. Call prep.
Without the data-entry tax.

For sales leaders at UK SMEs on HubSpot, Zoho, Pipedrive or Odoo. Ai that writes back to your CRM, drafts follow-ups in your voice, and prepares every rep for every call — without prospect data leaking to general models.

  • Call prep pulled live from the CRM. Last touch, current deal value, competitor mentions — in one brief.
  • CRM write-back. “Log today’s call with Acme” does it — next steps, stage, fields updated.
  • Prospect data stays in your tenant. No deal pasted into ChatGPT is ever training OpenAI again.
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Instant start. No sales call. No credit card.

app.pophastalabs.com / deal-prep

Call prep: Acme Retail · 14:30

Last touch 11 days. Stage: Negotiation. Mentioned Salesforce, budget concerns. Champion: CFO. 3 objections to prep.

HubSpot read via SCRS

Deal data fetched under your seat scope · every retrieval logged

Drafted follow-up email ready post-call. You approve, it sends.

Your sales week

Pipeline hygiene on autopilot. Selling time back.

Morning

Pipeline review

“Which deals need attention today?”

Your Analyst queries HubSpot, flags stalled deals, drops-offs in activity, champion changes. Drafts personalised re-engagement messages for each. You pick which to send.

Pre-call

2-min prep

Every rep walks into every call fully briefed.

Acme Retail call at 14:30. Your Ai pulls last 5 touches, deal value, champion, stakeholders, open objections, competitor mentions — all in a 1-page brief. Rep reads in 2 minutes, sells in 30.

Post-call

CRM + follow-up

“Log today’s Acme call.” Done.

Updates HubSpot stage, logs next steps, adds mentioned competitors to custom fields, drafts the follow-up email with the case study your rep promised. Rep reviews, sends. Zero data-entry tax.

Friday

Forecast prep

Forecast for Monday. Ready Friday night.

Your Analyst reads the CRM, looks at activity levels, flags wishful commits and deals that are actually stronger than the owner thinks. Monday forecast review is a conversation, not a reconciliation exercise.

How a sales team uses it

Meet MeridianTech.

A 22-person UK B2B SaaS SME, with an 8-person sales team. Illustrative scenario.

Forecast confidence tripled the week we switched. My reps spend 40 extra minutes a day selling instead of typing CRM notes. More importantly, I can look our CFO in the eye and say our prospect data isn’t training a chatbot in San Francisco. That used to be a quiet worry. Now it’s a closed item.
TB

Tom Birchall

VP Sales · MeridianTech

The problem

Reps were burning 40+ minutes a day on data-entry to keep HubSpot honest. Prospect data and deal numbers were getting pasted into ChatGPT for follow-up drafts — which the CFO flagged as a real exposure risk. Forecasts were a reconciliation exercise every Monday (the painful job of working out why what the reps said differed from what the system showed), not a conversation.

How Other Me solved it

They rolled out Other Me. Ai queried HubSpot under the rep’s seat scope (meaning: the Ai could only see what the rep was allowed to see natively — no privilege escalation) and wrote back cleanly: stage, next steps, competitor mentions, fields. Call prep took two minutes. The rep kill switch revoked per-user keys when someone left — in plain English: their historical prompts and retrieved prospect data became un-decryptable, so nothing walked out with them.

What changed

40 minutes more selling time per rep per day. Forecast confidence tripled. The CFO audit on prospect-data handling closed in a single meeting. Leaver risk — a real concern for a small SME — became a structural guarantee, not a trust exercise.

+40min

Selling time per rep per day

3x

Forecast confidence

0

Prospect data shared with general Ai

9

Seats live in week one

MeridianTech is an illustrative SME. Real named customers will replace this as we onboard through 2026.

Governed CRM Ai

Prospect data
protected at the architecture layer.

When a rep leaves your firm, their CRM access gets revoked instantly — and their Ai prompt history with it. No trail of prospect data they can take with them.

UK Patent App No. 2602911.6

1

SCRS-protected CRM reads

Every HubSpot / Zoho / Pipedrive / Odoo query runs under your rep’s seat scope. Out-of-territory or out-of-role data is unreachable.

2

Rep kill switch

Rep leaves — one click revokes their per-user keys. Their Ai prompt history and retrieved prospect data becomes un-decryptable.

3

Deal-level audit chain

Every Ai-assisted CRM write-back is logged with rep, timestamp, source, output. Pipeline integrity demonstrable to your CFO.

Small Medium Teams

Everything your practice needs.
One price.

Every Ai model, every integration, every SCRS control — included from day one. No feature gating, no per-seat model fees, no surprise bills.

  • All Ai models (GPT, Claude, Gemini, Grok)
  • Patent-pending SCRS data firewall + kill switch
  • Xero, Zoho Books, HubSpot, Jira, Notion, Airtable, Google Workspace
  • UK data residency, tamper-evident audit log, DPIA artefacts

Small Medium Teams

£99 /month

For your whole practice. Flat price.

£24/mo alternative for families, individuals or small teams on the pricing page.

Start free 7-day trial

No credit card · No sales call · Cancel anytime

FAQ

Answers for sales leaders.

Which CRMs does this connect to?
HubSpot, Zoho CRM, Pipedrive, Odoo today — with native write-back. Salesforce and more via Custom API.
Can it reach fields my rep shouldn’t see?
No. Every CRM read runs under the rep’s seat permissions. Field-level visibility matches exactly what they can see in HubSpot/Zoho natively. Ai doesn’t widen access.
What if a rep leaves?
SCRS kill switch revokes their per-user keys. Their Ai prompt history and retrieved prospect data becomes un-decryptable — no silent data loss to a competitor.
How quickly can we start?
Under 2 minutes. 7-day free trial, no credit card. Connect your CRM in the first 5 minutes.

Instant start

Try it in under 2 minutes.

No sales call. No procurement form. No credit card. Sign up, invite your team, start working with Ai that keeps your client data out of general models.

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No credit card · No sales call · Month-to-month · Cancel anytime

UK-built, UK data residency · Patent-pending Ai Data Firewall · Client data never trains general Ai · GDPR compliant